I don't read a lot...probably because my attention span is pretty short. They say those who are good at music, are also good at math and NOT good with reading....that would be me. But one book caught my attention a couple years ago. "The 4-Hour Workweek" by Timothy Ferriss opened a whole new world to me, especially because I am a "Musical Entrepreneur". The book really teaches you how to run a business the smart and efficient way while having fun and living your life, how to minimize your costs, how to work remotely from anywhere, how to target your audience, how to outsource and much more. I guess you'll have to read to find out.
How does this help musicians? Well most musicians are in a world of their own and all they want to do is make music and get it heard. There are plenty of amazing bands that have amazing music that haven't been discovered. I'm sure you've heard your musician friends say "I just wanna make music and have someone else take care of the rest". Well folks....we live in a world where almost nothing is handed to you and the only way to succeed is to work harder and be more creative than the next average joe.
Once you know how to run your own business i.e. (Your Music), you will have control of your life. You can start making the income you need to survive while being happy, You will know how to maximize every penny, You won't get screwed over when an opportunity arises.
Please take this opportunity by reading this book and it will change the way you look at your life/business
- by Troy (TMAC) Macfarland